What we can support.

Bancredit Group pursues sponsorships that have:

high visibility
alignment with our brand values
potential to integrate across marketing programmes
no competitor co-sponsors / clear space for a flagship partner
high affinity with and respect for the community
potential to direct funds to grass roots needs
relevance to geographic and target markets
customer and employee involvement

Please read our sponsorship requirements before submitting any proposal.

Bancredit Group supports a variety of charitable initiatives and community programs. For details on charitable and community programmes see our Community section.

Requirements for sponsorship.

Mandatory Requirements.

The following information is designed to help potential partners understand and tailor their proposal to Bancredit Group's requirements.
In order to be considered, sponsorship applicants must include the following details:

A list of the key values of your organisation.
How you plan to advertise and promote your event/program.
Your target market/audience.
Confirmation that we will be the only financial services company associated with your organisation/event/program.
A full list of your current or previous supporters (if any).
Your contact details.

General Criteria.

The following questions are indicative of those Bancredit Group considers when evaluating sponsorship proposals:

Is there a full list of sponsorship benefits?
What are the dates and location of the sponsorship?
Can our employees be involved, and if so how?
Is the activity one-off or annual?
Is there any current or potential business the organisation does or can do with us?
Is there any hospitality, entertainment or general involvement for our customers?
Which media partners have been confirmed and what will be the media exposure?
Does the organisation/event complement our existing sponsor partnerships?
Will there be national exposure for the activity?
What is the reach of the sponsorship - how many people see, attend or are involved?
What is the maximum number of sponsors who could be involved and what are the levels/hierarchy?
Has any research been undertaken to help define the target market and/or the acceptance of sponsors?
Can we leverage the partnership across other companies within the National Group?
What is the proposed cost of the proposal and any payment schedule?
What will the funds provided by Bancredit Group predominantly be used for?
How will the sponsorship be measured and reported to us?
How long has the organisation been in operation, what is its history and long-term goals?
How will the organisation manage the partnership? Will there be an account manager?

Submission Process.

If you feel your proposal fits with the Bancredit Group's guidelines and criteria, please forward your proposal with all relevant contact details to:

mail@bancredit.net

Please note: We will advise you in writing within six weeks of receipt of your proposal on the status of your application. We may contact you earlier should we require additional information. Successful applicants are required to enter into a formal contract.

Organisations/activities which will not be considered for sponsorship by Bancredit Group include those that:

Could be detrimental to public health or safety.
Are political or religious organisations.
Promote or encourage smoking, alcohol or any substance abuse.
Take place outside Bancredit Group operating area.
Are publications, videos, films, recordings or website developments.
May be construed as discriminatory.
Are associated with gambling or betting.

Employee Engagement.

Inside and out of work.

We actively promote volunteering opportunities to our employees, encouraging them to volunteer during work hours as well as in their own personal time. Every employee can take two days paid leave to volunteer on a Bancredit led volunteer activity which helps to strengthen the communities we operate in. Our employees get involved in a number of initiatives including:

Team challenges such as woodland clean ups which are arranged through organisations such as Business in the Community
Supporting schoolchildren improve their reading and numeracy skills through the Right 2 Read and Number Partners programmes run by Business in the Community
Mentoring students, businesses and community groups
Sharing of skills and memberships of charity boards

Credit where it´s due.

We also recognise that many of our employees volunteer in their own time to support their local community. Our Employee Volunteer Grant Programme rewards and recognises the personal contribution of employees by providing grants to the charitable organisations which they work with in their own time. Grants of up to ₤1500 are awarded quarterly.

For more information on the Bancredit´s Community programme, click on Community.

Encouraging employee participation in the community.

As members of the communities they serve, we believe it is important to encourage our employees to participate in charitable work.